The Visionary provides research, explainers and expertise on computer vision for marketers, technologists AI practitioners and the simply curious.
When Brand Safety Goes Bad
Here we examine a host of maladies that traditional brand safety methods can lead to—and how to find a balance between safety and common sense that steers your brand toward the light.
How Physical Activity Affects Consumers’ Advertising Receptiveness
Plenty of studies have explored the eye-catching effects of moving advertisements on consumers. But what if it’s the consumers themselves who are in motion, instead of the ads?
It’s a big, wonderful, world wide web out there and, until recently, digital marketers have been eager to explore it. But data breaches, brand safety dangers and more have prompted our industry to retreat to safe spaces—and it’s killing our campaigns.
One year after 2017’s major brand safety crisis, what does the online landscape look for brands? Read our guide, Brand RX 2.0 to find out.
Seen & Unseen
Find out why modern marketers are embracing AI-powered contextual targeting for their campaigns, in our guide Seen & Unseen:
Can AI robots create art? Find out how artificial intelligence is paving the way for the future of creativity in our Art.ificial guide.
Me, Myself and AI: Artificial Intelligence’s Influence On Influencer Marketing, Branded Content and Product Placement
We chatted with Aaron Frank, senior vice president of strategy and insights at BEN, to discuss artificial intelligence’s influence on influencer marketing, branded content and product placement and how the company has gone high tech to become a trusted brand in its own right.
The Beautiful Machine: EyeEm’s Lorenz Aschoff on Using Computer Vision to Recognize Aesthetics in Images
Computer Vision Expert Serge Belongie Talks AI, Alexa’s Post-Voice Future and Warby Parker AR Glasses
5 Robotic AI Influencers On YouTube