The Visionary provides research, explainers and expertise on computer vision for marketers, technologists AI practitioners and the simply curious.
An Interactive History of Internet Ad Targeting
By the mid-aughts, advertising technology was exploding. Companies offering behavioral and contextual targeting solutions promised to multiply advertisers’ return on investment, and online marketing was already becoming a quagmire of new terms. Now buried in metrics and their acronyms, marketers were left wondering what to do with it all.
The Man Who Stopped the Internet with a Single Color
Though there’s been plenty of finger-pointing in the aftermath of Fyre Festival, the guy behind the orange tiles, graphic designer and social media consultant Oren Aks, has proudly raised his hand to take ownership of the campaign.
One year after 2017’s major brand safety crisis, what does the online landscape look for brands? Read our guide, Brand RX 2.0 to find out.
Seen & Unseen
Find out why modern marketers are embracing AI-powered contextual targeting for their campaigns, in our guide Seen & Unseen:
Can AI robots create art? Find out how artificial intelligence is paving the way for the future of creativity in our Art.ificial guide.
Erase the Skip Button
The rise and fall of online video sensation $kip! is a cautionary tale for the digital era. This is one video you won’t want to skip!
Me, Myself and AI: Artificial Intelligence’s Influence On Influencer Marketing, Branded Content and Product Placement
We chatted with Aaron Frank, senior vice president of strategy and insights at BEN, to discuss artificial intelligence’s influence on influencer marketing, branded content and product placement and how the company has gone high tech to become a trusted brand in its own right.
The Beautiful Machine: EyeEm’s Lorenz Aschoff on Using Computer Vision to Recognize Aesthetics in Images
Computer Vision Expert Serge Belongie Talks AI, Alexa’s Post-Voice Future and Warby Parker AR Glasses
5 Robotic AI Influencers On YouTube