With mere months left before the presidential election season, making a meaningful impact is more crucial than ever. For marketers, it's vital to ensure that their political advertising stands out from the crowd and engages the right audience. In this blog post, we will outline how to maximize impact with voters and drive performance with your poli
In-game advertising is primed to help marketers reach diverse consumers where they are most engaged online. Plus, placing ad content intrinsically within the game allows for a seamless gaming experience which can leave users with a positive and long-lasting impression of brands. That is, it's a win-win for everyone.
In this blog post, we will explore the proven effectiveness of CTV advertising: from the evolution of CTV to the increase in CTV ad spend, the types of Connected TV ads, proven examples of CTV ad success and how you can set up successful CTV campaigns to promote growth for your business.
In this blog post, we will break down the best practices for advertising on gaming applications and how it can help you maximize ROI for your business and accelerate your KPIs on an exciting, new advertising channel.
In this blog post, we will outline how you can leverage Connected TV (CTV) ads to supercharge your holiday sales. We will cover the holiday shopping landscape, research and trends along with the top tips to build CTV ads to drive success and achieve growth for your business this upcoming holiday season.
Advertising in video games is the next big thing in digital marketing. In this blog post, we will dive into the fundamentals of In-Game advertising and how you can leverage it to connect with diverse and engaged audiences all around the world.
Early holiday shopping is going to be the new normal going forward.In this blog post, we will outline the current holiday marketing trends and provide simple tips and tricks to kickstart your holiday marketing plan and maximize ROI for your business.
While a rapid rise in CTV viewership is an exciting prospect for marketers, we must remain cautious of brand safety and brand suitability issues across the CTV and OLV landscape. In this blog post, we will discuss the importance of brand safety in connected TV advertising. ‍
In this blog post, we will discuss why advertisers should be investing in in-game advertising. We will cover the growth of in-game advertising, how in-game ads work, different types of in-game ads, benefits, uses and how they can help you connect with the right audiences to meet your goals.
Programmatic advertising is one of the most powerful tools in digital marketing. In this blog post, we will break down types of programmatic advertising examples and provide the best actionable insights and tips to drive campaign results.
Connected TV advertising delivers targeted ads to viewers streaming video content on internet-connected TVs. It offers precise targeting, measurable performance, and reaches cord-cutters and on-demand viewers, making it an effective digital marketing strategy.