How GumGum Ensures Top-Notch Security and Reliability for Our Clients

As the digital landscape evolves, businesses rely on secure and consistently available systems to deliver seamless experiences and build trust with their partners.

Addressing security and reliability concerns is vital for a business’s reputation to be seen as both trustworthy and reliable. This is imperative for companies looking to thrive responsibly and ethically.

We’re Setting the Standard for Data Security with SOC 2 Compliance

Illustration of GumGum Setting the Standard for Security & Reliability in Advertising

We are thrilled to announce that the GumGum Platform™ has officially achieved SOC 2 compliance for the first time across all of its main offerings—GumGum Contextual, GumGum Attention, and GumGum Creative. This compliance covers both the Security and Availability criteria, marking a significant GumGum milestone.

This significant achievement follows SOC 2 compliance achieved for our Contextual platform, formerly known as Verity™, in 2023, and underscores our commitment to maintaining the highest levels of security and system reliability for our partners and customers around the globe.

With this accomplishment, GumGum has established itself as a trusted partner in a competitive market. Clients increasingly demand vendors with SOC 2 compliance, particularly in the Ad Tech industry where data protection and system availability are critical. This positions us as a leader in delivering secure, reliable solutions.

What is the SOC 2 Compliance?

SOC 2, which stands for System and Organization Controls 2, was established by the American Institute of Certified Public Accountants (AICPA) to provide assurance over organizations' internal controls, including but not limited to their security measures. The framework specifically evaluates an organization’s data security controls, encompassing both their technical systems and daily operational practices.

Illustration of How SOC 2 Certification Benefits GumGum's Clients

GumGum achieved SOC 2 compliance following a rigorous independent examination by EY, a leading audit firm, that evaluated GumGum’s internal controls, processes and protocols to ensure compliance with the security and availability standards critical in today’s digital landscape.

Why is This Important for You?

Enhanced Security Assurance: 

SOC 2 compliance demonstrates that GumGum’s processes meet the most stringent industry standards for protecting data and ensuring system availability. Partners can have confidence that their sensitive information is safeguarded by robust security protocols.

Increased Market Confidence: 

As businesses prioritize security and reliability in choosing partners, GumGum’s SOC 2 compliance showcases its dedication to providing trusted, secure solutions.

Streamlined Client Security Assessments:

With SOC 2 compliance in place, our partners can expedite security reviews, reducing the need for lengthy audits and speeding up the onboarding process for new clients and collaborators.

Stronger Long-Term Relationships:

By maintaining compliance with leading security standards, GumGum is well-positioned to support the ongoing success of its partners with secure and stable solutions that foster trust and long-term partnerships.

Security is a Cornerstone of Our Operations

Our commitment to security and compliance is essential to our ethos as a business as it continues to expand its market presence and delivers cutting-edge ad tech solutions to partners worldwide.

Conclusion

Achieving SOC 2 compliance is more than a milestone—it’s a key step in demonstrating GumGum’s commitment to delivering the security and reliability our clients and partners expect. This accomplishment highlights our dedication to keeping information secure and available, fostering trust, and building lasting partnerships.

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