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Grab people's attention by reaching them when they are in the right frame of mind, without the use of personal data.
Get started today with GumGum University’s free certification course, which will give you a foundational understanding of Contextual Advertising.
Introducing The Mindset Matrix™
Don't waste time delivering an ad based on past digital footprints. Meet people in their current moment by delivering the right ad, in the right environment, when they want it most.
GumGum empowers publishers to unlock revenue potential with its accredited contextual technology and data.
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Articles, Research and Product News to Drive Your Business
GumGum’s Black Employee Resource Group (ERG), Black Excellence in Tech, came together from across the United States, London, and Amsterdam for the first time ever at AfroTech. With over 25,000 attendees over the course of a few days in Austin, BET had an incredible time connecting, collaborating, and celebrating community together.
In-game advertising is primed to help marketers reach diverse consumers where they are most engaged online. Plus, placing ad content intrinsically within the game allows for a seamless gaming experience which can leave users with a positive and long-lasting impression of brands. That is, it's a win-win for everyone.
