GumGum's Full Product Suite and Contextual Offerings
GumGum's Contextual Intelligence Platform
Maximize Ad Relevance & Performance with Attention Metrics
Expand Your Reach With In-Game Advertising
Grow Your Audience With Connected TV (CTV)Â Advertising
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Resources and Support to Amplify Media Strategies
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Media Partnerships and Product Integrations
See how GumGum put its contextual intelligence technology, Verity™, to the test in a lip-smacking campaign for KFC’s Gravy Burger Box Meal.
Xandr Will Be the First Major DSP To Offer Verity™, GumGum’s Accredited Contextual Targeting and Brand Safety Technology
A Comprehensive Guide to GumGum's Ad Units for Advertisers
A Comprehensive Guide to GumGum's Ad Units for Publishers
New Ad Unit: Desktop Skins - This unit expands across the screen and seamlessly integrates with the content.
Articles, Culture and Events from GumGum
Third-party Testing, Analysis and Studies to Prove the Power of Contextual Advertising
Client Campaign Recaps and Success Stories
Agency Conferences, Leadership Panels and Talk Series
GumGum's Client Video Series and Interviews
All the Latest from GumGum's Tech Team
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The Vision, Mission and History of GumGum.
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Meet GumGum's Executive Team
Lead the industry with us. Join our global team.
GumGum in the News and Media
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GumGum's Work to Create a Culture of Inclusivity
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Read our case studies and see how we produce outstanding results for top brands.
GumGum Harnessed the Power of Its In-Video Unit to Drive Social Impact for The Trevor Project
GumGum amped up engagement for Co-op’s summer food ranges and community fund, bringing together high-impact ad units with contextual precision – in a campaign with standout results.
See How A Powerful Fusion for Context, Creative & Attention Drove Results for the Dominos Brand
See how GumGum Drove Better Brand Perception for Lincoln Using our In-Video Unit
See how GumGum Increased Awareness & Drove ROAS for Vitafusion
New York Pizza launches a new assortment of pizza every quarter and their agency, Netprofiler tapped GumGum to help drive awareness of these new flavors amongst their key target audience.
See how GumGum x Frameplay significantly increased ad recall for the Johnsonville brand
Together with Frameplay, GumGum was able to drive significant ad recall for OH HENRY! chocolate by Hershey
Software company SAP leveraged GumGum's high impact, Desktop Skins unit to increase brand awareness and improve brand consideration.
GumGum Verity™ & JW Player drive purchase data for a MediaCom advertiser
GumGum Verity™ & JW Player worked together to drive strong viewability and VCR metrics by utilizing Verity™ Video PMPs to target contextually relevant videos that better engaged the user.
GumGum Verity™ & IRIS.TV help CTV & OTT shine for jewelry company
Vodafone leveraged GumGum’s contextual intelligence platform, Verity™, to increase purchase intent around the Samsung Galaxy Z Flip 3.
GG Standard Ads - Travel Learn how GumGum’s standard ads generated brand awareness and consideration for people who were planning their next getaways.
Find out how GumGum achieved a high percentage of lower funnel cost per actions for a luxury auto brand using our proprietary tech.
Learn how GumGum’s contextually relevant ads empowered a major wireless carrier to stand out in the crowded Chicagoland marketplace
Learn how GumGum increased Sales and ROAS for a major CPG brand by applying Computer Vision powered sentiment detection to images on premium sites.
Learn how GumGum’s creative and targeting technology delivered 2 million in-store visits and a 103x return on ad spend.
Learn how GumGum drove incremental foot traffic to a hotel location more efficiently than other performance marketing channels. Learn how GumGum drove incremental foot traffic to a hotel location more efficiently than other performance marketing channels.
How Pacifica leveraged GumGum's cookieless targeting technology, Verity™, to reach beauty enthusiasts while driving buzz for a new product.
How GumGum’s contextual targeting technology drove site traffic for Canada’s high-quality Cannabis brand, FIGR.
Learn how Bose utilized GumGum’s capabilities to generate awareness around their new “Sleepbuds” product.
Learn how a pea-based milk brand leveraged GumGum’s technology to run a high-performing campaign to drive awareness.
This campaign illustrates how Garmin was able to achieve high engagement rates with precise targeting and creative ad formats.
Find out how GumGum's color matching technology drove awareness & purchase intent for Valspar's product.
Learn how our creative ads generated awareness for Pocari Sweat’s step-mapping tool campaign
Learn how our proprietary targeting capabilities drove winter sports enthusiasts to explore Jeep Compass online.
#ALONETOGETHER2020
Learn how GumGum drove strong sales lift for Johnsonville Sausage by leveraging NLP and computer vision technologies.
By raising awareness and driving users to the Go RVing website to learn more about their travel options.
Learn how Vodafone used GumGum’s computer vision to reach consumers during the launch of the new iPhone X
Positive Provocation: We challenged industry convention to create innovative video media first.
MINI approached Wavemaker and GumGum for a standout campaign, to boost brand awareness and consideration of the car.
GumGum put its contextual intelligence technology, Verity™, to the test in a lip-smacking campaign for KFC’s Gravy Burger Box Meal, with third-party analysis as proof of the (contextual) pudding.
Good ad creative converts. Get all the top tips on how you can use it to meet and exceed your campaign goals.
