Grab people's attention by reaching them when they are in the right frame of mind, without the use of personal data.
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Introducing The Mindset Matrix™
Don't waste time delivering an ad based on past digital footprints. Meet people in their current moment by delivering the right ad, in the right environment, when they want it most.
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Articles, Research and Product News to Drive Your Business
Status quo brand safety is not the only choice brands have to drive outcomes and align with campaign goals – there are technologies like advanced contextual that are primed to help brands reach goals and drive more equity in advertising representation and ad spend. Let’s dive deeper.
Google is expected to phase out third party cookies for all Chrome users by early 2025 - marking a seismic shift in the digital advertising landscape. In this blog post, let's delve into the Google cookie deprecation timeline and what it means for businesses and consumers alike.