AI-Powered Sponsorship

Computer Vision in action

Discover how we automate and analyze sponsorship value for you.

The New Age of SponsorshipMeasurement

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Sponsorship Analysis for the Modern Age

Get your full 360-data from broadcast TV, streaming and social in near real-time.

Want to track, identify and measure the value of your brand sponsorships? Our analytics dashboard, Media Value Center, provides you with the most granular and comprehensive analysis of your sports signage from broadcast TV, social media and streaming platforms.

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Data Organization at Your Fingertips

Collections pairs accurate value to your latest campaign or insane highlight.

Our customizable Collections feature means you can create the reports that matter most to you. You can track insights like impressions, engagements and media value as a group to chart campaign performance.

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Powerful AI, Intuitive UI

Complex tech that’s easy to use.

Our proprietary computer vision technology utilizes the latest in AI to streamline the measurement of sports sponsorships. This reduces turnaround times and produces more accurate valuations across all channels. The technology is intricate, but our dashboard and reports are elegant and easy to use.

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Media Value Center

Get timely data and insights with Media Value Center, a proprietary analytics platform designed to help you understand the performance of your sponsorships and uncover new sponsorship opportunities.

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Media Value Center

SoME OF our Fans

We work with brands and teams across all major sports and esports:

  • Mets
  • Saints
  • Pelicans
  • Lagardere
  • Endeavor
  • PBR
  • UFC
  • Toronto Raptors
  • Toronto Maples Leafs
  • KC
  • Browns Helmet
  • Seattle Sounders
  • Sporting Kansas City
  • Phoenix Suns
  • Team Solomid
  • Dignitas
  • ESL
  • 100 T
  • Tampa Rays
  • Chicago Black Hawks
  • Miami Dolphins
  • Tampa Bay Lightning
  • VY-Esports
  • New York Life
  • Ironman
  • Glasgow Warriors
  • Middlesex County Cricket Club

Explore the social side of sports Sponsorships

Advancements in image recognition and artificial intelligence make tracking the social value of sports signage possible, giving brands a level of transparency that wasn’t imaginable just a few years ago. Here’s what you’ll learn in this fast-paced guide:

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co-produced by:

Adweekbrandshare Gumgum
The social side sports sponsorships

Pay for play: the esports opportunity

Esports is no longer emerging. It’s here. By 2021, global revenues will rocket to $1.65 billion, $1.4 billion of which will come directly from brand investment. This guide aims to transform you from n00b to Elite.

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co-produced by:

Adweekbrandshare Gumgum
Pay for play

The Social Footprint of Esports

Esports organizations can deliver tremendous value for their brand partners, based on the size of their social reach and engagement. The GumGum Sports' Esports Rankings is based on an exclusive Q1 2019 analysis of social reach for team, player and influencer accounts across Twitch, Instagram, Facebook, Twitter and YouTube.

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co-produced by:

The Social Footprint of Esports

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