Webinar: Unlocking Sponsorship Revenue Opportunities with White Space Analysis

Rights holders have been using white space analysis for years to value new sponsorship assets as a means to increase revenue and ensure that brand partners are receiving as much value as possible out of their investments. Today, tracking white space has become even more important. In this webinar, you’ll learn how to use white space analysis to assess the media value of new branding opportunities across broadcast television and social media, to ultimately maximize sponsorship value for partners.

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