An Animated History of the Visual Web
How did a group of ‘90s caffeine-addicted computer nerds brew up the visual web as we know it? A short documentary looking at how a cup o’ Joe helped brew up the era of GIFs, NSFW selfies and social media. 3 billion fans can’t be wrong.
When Brand Safety Goes Bad
Here we examine a host of maladies that traditional brand safety methods can lead to—and how to find a balance between safety and common sense that...
How Physical Activity Affects Consumers’ Advertising Receptiveness
Plenty of studies have explored the eye-catching effects of moving advertisements on consumers. But what if it’s the consumers themselves who are i...
What Augmented Reality Means for Sports Sponsorships
Watch a professional sports highlight clip on Instagram or YouTube these days, and there’s a good chance you’ll see something new: Augmented realit...