To see what drives the best results for your brand, isolate for context as a first step - ensuring your ads are always targeting relevant mindsets.
Create a smart contextual or brand-suitable strategy that aligns with your campaign KPIs.
Build a high-performance campaign by selecting the right contextual segments. Plus, layer on brand safety with any segments you target.
Video data ingestion of publisher inventory via IRIS.TV’s API. IRIS.TV normalizes a publisher's video-level data, prepping it for enrichment with Verity™.
Video data enrichment with Verity™ for analysis and segmentation.
Video data activation for contextual and brand safe targeting with Verity™ across video PMPs.