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Grab people's attention by reaching them when they are in the right frame of mind, without the use of personal data.
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Introducing The Mindset Matrix™
Don't waste time delivering an ad based on past digital footprints. Meet people in their current moment by delivering the right ad, in the right environment, when they want it most.
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Articles, Research and Product News to Drive Your Business
In-game advertising is primed to help marketers reach diverse consumers where they are most engaged online. Plus, placing ad content intrinsically within the game allows for a seamless gaming experience which can leave users with a positive and long-lasting impression of brands. That is, it's a win-win for everyone.
In this blog post, we will explore the proven effectiveness of CTV advertising: from the evolution of CTV to the increase in CTV ad spend, the types of Connected TV ads, proven examples of CTV ad success and how you can set up successful CTV campaigns to promote growth for your business.
In this blog post, we will break down the best practices for advertising on gaming applications and how it can help you maximize ROI for your business and accelerate your KPIs on an exciting, new advertising channel.
