Digital Advertising - In the Eye of the Beholder

Top Industry Leaders Explore a Human-Centric Approach to Advertising

Consumers are Ready to Ditch Cookie Targeting to Align Ads with Relevant Content.

CATEGORY:
Cookieless Advertising
RELEASE DATE:
May 24, 2022
RUNTIME:
25:20
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What Will You Learn?

How advertisers and brands can use their technologies to respect consumer privacy.

Why 79% of UK consumers want to see ads placed within relevant content online.

How marketers can combine strong messaging with compelling creative to connect with consumers.

Meet the Speakers

Pete Wallace

General Manager, EMEA
GumGum

Sophie Wooller

Director of Digital Transformation
Croud

Lex-Bradshaw Zanger

Chief Marketing & Digital Officer
L'Oréal UK & Ireland

Matthew Corbin

Chief Growth Leader
Accenture Interactive

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