My Top 3 Takeaways from IAB ALM 24
I was recently at IAB ALM 2024 to lead GumGumâs session, âMindful Moments: Aligning Creative Strategy with Audience Mindset,â that laid down the groundwork for successful, mindset-based advertising in 2024 and beyond. If you got the chance to catch our town hall session or missed it, here are my top three takeaways.