Advertising
Corporate
Contextual Ad Pioneer, GumGum, Merges Playground xyz's APAC Media Business, Creating a Powerhouse Ad Suite for the Mindset Era
Technology
GumGum Granted Two New Patents for Dynamic Overlay Ad-Insertion Within Video Streams
Advertising
GumGum Selected By Outbrain to Expand Advanced Contextual Analysis Insights and Brand Safety
Technology
GumGum partners with On Device to power new Attentive Lift solution
Technology
Study: 94% of Consumers Across the US, UK, and Canada Prefer Contextual Ads Over Identity-based Ads
Corporate
Niall Hogan Appointed General Manager JAPAC at GumGum, Spearheading Expansion in Japan, Australia, and Asia-Pacific Markets
Advertising
New Research Proves Contextually Targeted Ads Drive an Increase in Consumer Brand Recall By 70%
Advertising
Holiday Shoppers Prioritize Gifts but Cut Travel First, GumGum Survey Finds
Press Mentions
Technology
WPP Media Launches New Sports Practice While Ad Dollars Soar for Big Games
Advertising
A mindset-led approach to World Cup campaigns will pay dividends
Corporate
GumGum Reveals The Land Down Under To Be A Strong ‘Growth Market’ For Contextual Ads
Advertising
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Archer Goes Brand Building To Protect Its Place On Grocery Shelves
Advertising
From context to commerce: GumGum’s next chapter takes shape
Corporate
Online advertising: American adtech company GumGum arrives in France
Technology
GumGum's Travis O'Neil on the Mindset Graph & Relevancy Spaces
Advertising
Why mindset, not reach, will decide the 2026 FIFA World Cup winners for brands
Advertising
