Advertising
Corporate
Contextual Ad Pioneer, GumGum, Merges Playground xyz's APAC Media Business, Creating a Powerhouse Ad Suite for the Mindset Era
Technology
GumGum Granted Two New Patents for Dynamic Overlay Ad-Insertion Within Video Streams
Advertising
GumGum Selected By Outbrain to Expand Advanced Contextual Analysis Insights and Brand Safety
Technology
GumGum partners with On Device to power new Attentive Lift solution
Technology
Study: 94% of Consumers Across the US, UK, and Canada Prefer Contextual Ads Over Identity-based Ads
Corporate
Niall Hogan Appointed General Manager JAPAC at GumGum, Spearheading Expansion in Japan, Australia, and Asia-Pacific Markets
Advertising
New Research Proves Contextually Targeted Ads Drive an Increase in Consumer Brand Recall By 70%
Advertising
Holiday Shoppers Prioritize Gifts but Cut Travel First, GumGum Survey Finds
Press Mentions
Advertising
IAB Tech Lab Releases Safeframe 2.0 Secure Ad Container for Public Comment
Advertising
How to Recession-Proof Your Ads and Meet Customers Where They Are
Corporate
How to Make Pride Shine During a Dark Year for LGBTQ Employees
Corporate
How to Keep Your Sales Team Staffed — And Satisfied
Corporate
How Relativity Space and GumGum Put the ‘EI’ in DEI
Advertising
How Hershey found success with in-game advertising
Corporate
How Has Covid-19 Impacted Professionals At Work? 13 Lessons Learned
Advertising
How GumGum Plans to Stand Out in a Crowded Contextual Market
Advertising