Advertising
Advertising
Online Casino Betty Drives 12% Uplift in Brand Awareness with Attentive Lift, Outperforming Standard Exposure by 4 Points
Advertising
GumGum Launches Mindset Agent, Bringing AI-Powered Brief-to-Segment Activation to Advertisers
Advertising
RWE Boosts Engagement by 454% with GumGum’s AI-Powered Contextual Campaign
Corporate
Global adtech player GumGum expands into France with its innovative Mindset Graph™ technology
Advertising
GumGum And Unerry, Inc Announce Collaboration To Verify In-Store Visits After Ad Exposure
Advertising
Archer Drives Double-Digit Lift in Brand Awareness and Purchase Intent with GumGum CTV Pause Ads
Advertising
Heineken UK appoints GumGum in “joyful, nostalgic” Christmas campaign for Birra Moretti
Technology
GumGum partners with On Device to power new Attentive Lift solution
Press Mentions
Advertising
How to Recession-Proof Your Ads and Meet Customers Where They Are
Advertising
.png)
How A.I. Could Help Replace Third-Party Cookies
Advertising
Spotlight on Contextual Advertising: Q&A with Peter Wallace of GumGum
Corporate
How to Keep Your Sales Team Staffed — And Satisfied
Advertising
SAP boosts brand awareness with GumGum ad formats and contextual targeting solution
Advertising
In bid to become an always-on advertiser, Shell turns to dynamic creative tech
Advertising
‘A key impediment’: Brand safety tech continues to divide advertisers into haves and have-nots
Advertising
Media Buying Briefing: How the recession is affecting independent agencies
Advertising
