Corporate
Advertising
GumGum and ShowHeroes Announce Exclusive Global Partnership Focused on U.S. Market
Advertising
SAP boosts brand awareness using GumGum’s high impact ad formats and Verity™, GumGum’s advanced contextual targeting solution
Advertising
In-Game Advertising Campaign Powered by GumGum Boosts Samsung’s Brand Perception
Advertising
New GumGum Research Finds That 75 Percent of Brands Were Exposed to Brand Safety Issues Last Year, Yet 15 Percent Haven’t Taken Any Action
Technology
GumGum Inc. Launches First-of-its-Kind Sports Marketing Solution for Brands
Advertising
Programmatic Industry Insights Flow With Wine at Cannes Lions
Advertising
New Study By GumGum Finds That 57% of Americans Are More Willing to Pay Attention to Political Ads When They Are Immersed in the Content They Are Consuming
Corporate
Contextual Ad Pioneer, GumGum, Merges Playground xyz's APAC Media Business, Creating a Powerhouse Ad Suite for the Mindset Era
Press Mentions
Corporate
Why You Should Take (And Encourage) Zero-Work Vacations
Technology
Why proper use of contextual targeting needs to focus on mindset more than metadata, report
Corporate
Why it’s time to end the toxic culture of ‘fake it till you make it’
Advertising
Why It’s Time To End Our Love Affair With CTR
Advertising
Why CTV ad fatigue is real — and why overlay ads may be a solution, study
Advertising
Why Back-to-School is a Dangerous Time for Advertisers
Advertising
Why attention metrics matter more to advertisers than ever before
Advertising
Want to Find Voters in the Right Mindset Through Digital Advertising? Here’s How
Advertising
