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Advertising
Consumers Say Holiday Ads Spark Joy, But Retargeting Threatens to Ruin Gift Surprises
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GumGum Survey: UK Holiday Shoppers Brace for Tight Budgets Amid Economic Uncertainty
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Holiday Shoppers Prioritize Gifts but Cut Travel First, GumGum Survey Finds
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L’Oréal Paris triples advertising attention with contextual campaign from GumGum and Wavemaker
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More than half of Australians plan to cut holiday budgets - but gifts and food remain spending priorities
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Global Holiday Shoppers Brace for Tight Budgets Amid Economic Uncertainty, GumGum Survey Finds
Corporate
Katy Loria Joins GumGum as Chief Revenue Officer
Advertising
77% of UK Shoppers Say Advertising Influences Back-to-School Purchases
Press Mentions
Technology
Sustainability is important to consumers: Friday’s daily brief Plus, acquisition news from Sitecore, partnership news from Acuity
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AcuityAds Gives Advertisers Contextual Data With GumGum
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12 companies best positioned to ride out Apple’s privacy changes
Technology
The Race For Unified IDs: Is Ad Tech In Danger Of Putting Its Eggs In One Basket?
Corporate
How Has Covid-19 Impacted Professionals At Work? 13 Lessons Learned
Corporate
14 Top Strategies For Brands To Get Free PR
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GumGum Lands $75 Million Investment From Goldman Sachs
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Media Briefing: How publishers are pushing podcasts to new audiences
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