Technology
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Heineken UK appoints GumGum in “joyful, nostalgic” Christmas campaign for Birra Moretti
Technology
GumGum Achieves 38% Reduction in Bidstream CO2 Emissions Through Partnership with Assertive Yield
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73% of U.S. Shoppers Say Advertising Drives Back-to-School Purchases
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More than half of Australians plan to cut holiday budgets - but gifts and food remain spending priorities
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Australia has spoken: Contextually relevant ads are the future of privacy-friendly advertising
Technology
GumGum Integrates Attention Measurement Into All Contextual Campaigns
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Amagi Partners with GumGum to Help CTV Publishers Standout to Advertisers
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Almost 60% of Content Containing Climate Change-Related Keywords Are Brand Safe
Press Mentions
Corporate

Empathy and Grit: Lessons I’ve Learned from Trailblazing Female HR Execs
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Emerging Applications of Contextual That Our Industry Should Be Watching
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Down with walled gardens and up with creative? 7 predictions for 2023 from GumGum
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Defining the Attention Economy: what are the metrics of success?
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Death of cookies: The people have spoken
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Could Contextual Analysis Replace the Cookie?
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Could Brand Safety Be The Achilles Heel In Netflix’s AVOD Ambitions?
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Contextual On The Upswing, With GumGum CEO Phil Schraeder
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