Technology
Advertising
Study: 41% of Ad Placements Miss the Mark Without Creative Alignment, According to GumGum
Corporate
GumGum Sees Over 2X Growth Compared to Industry Average, Taps Industry Veteran Michelle Hulst as President
Advertising
GumGum’s Accredited Contextual Solution, Verity™, Selected As Newest Contextual Vendor by MediaMath
Corporate
Matt Coote Takes on Country Manager Role at GumGum Australia, Focusing on Growth and Cultural Impact
Corporate
GumGum Appoints Marcus Startzel as New CEO
Advertising
New Study by MAGNA & GumGum Reveals Brands Can Stand Out on Connected TV by Utilizing Overlay Ads to Capture Audience Attention
Advertising
L’Oréal Paris triples advertising attention with contextual campaign from GumGum and Wavemaker
Corporate
Digital Media Executive, Kerel Cooper, Joins GumGum as Chief Marketing Officer
Press Mentions
Advertising
GumGum and IRIS.TV Introduce Contextual Targeting Solution with Image Recognition for Video
Advertising
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GumGum Acquires Attention Measurement Platform Playground XYZ
Corporate
GumGum Accelerates Global Expansion by Acquiring JustPremium
Advertising
GumGum Accelerates Contextual Momentum, Hires William Merchan As Head of Verity
Advertising
Great Ads Are About Winning People’s Hearts and Minds (Not Their PII)
Advertising
Google’s user-level identifier bombshell: what we know (and don’t)
Advertising
Goldman Betting $75 Million On Dealbreaker Ads
Advertising
Gaming Is A Goldmine For Advertisers, But Only If They Put Gamers First
Technology
