To see what drives the best results for your brand, isolate for context as a first step — ensuring your ads are always targeting relevant mindsets.
Create a smart contextual or brand-suitable strategy that aligns with your campaign KPIs.
Build a high-performance campaign by selecting the right contextual segments. Plus, layer on brand safety with any segments you target.
Leverage Verity™ to access video-level transparency in CTV and online video for contextual targeting and brand suitability.
Targeting at the video-level ensures contextual accuracy & suitability across CTV + OLV.
The only way to scale across premium environments and ensure suitability & safety for your brand.
Verity™ ingests video data from publishers, analyzing and classifying the content to curate contextual segments that feature relevant, brand-safe inventory.
Activation is easy; target contextual and brand-safe video with Verity™-enabled PMPs from your DSP of choice.