Step into the Mindset Era with the GumGum Platform™ & the New Mindset Graph

Step into the Mindset Era with the GumGum Platform™ & the New Mindset Graph

Digital Advertising in the Post-Cookie World

See why brand suitability trumps brand safety.

The Role of Contextual Advertising in a Privacy-Forward Digital Future

CATEGORY:

Contextual Advertising

RELEASE DATE:

October 26, 2020

RUNTIME:

58:53

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What Will You Learn?

How to develop a customized brand safety solution to meet the needs of your business.

How to determine your brand values and purpose in order to develop stronger brand suitability solutions.

Insights on the meaning, execution and parameters of brand suitability.

Meet the Speakers

Phil Schraeder

GumGum

CEO

Lisa Licht

Licht Consulting

Global Marketing Advisor

Allison Schulte

Dentsu

SVP, Product

Phil Bohn

Mediavine

SVP, Sales & Revenue