Programmatic Solutions to Support Your Campaign Objectives
Our Programmatic Advertising platform will boost your ad performance with proven contextual expertise, brand-safe targeting and high-impact units that stand out and capture the attention of your audiences.
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Maximizing Success for Your Ad Messaging
GumGum’s Programmatic Solutions
GumGum Contextual Programmatic Solution*
Use GumGum Contextual, an accredited contextual intelligence platform, to power your contextual targeting, brand safety and brand suitability strategy.
Apply GumGum Contextual at the pre-bid level in select DSPs or via private marketplace (PMP) deals across your DSP(s) of choice for display, online video (OLV) and connected TV (CTV) advertising.
Managed Programmatic Solution*
Leverage GumGum’s contextual intelligence platform, GumGum Contextual to activate high-impact, captivating ad solutions in a custom, brand-safe PMP across 10+ top DSPs.
Gain access to a dedicated team that will help with avails, setup and troubleshooting throughout your campaign.
GumGum’s
Exchange
Leverage our industry’s first 100% brand safe ad exchange and keep your ads protected with a base layer of GumGum's Contextual brand safety application.
Gain access to exclusive inventory in premium supply and ensure your ads appear in suitable environments.
Benefits of GumGum’s Programmatic Solutions
Power your campaigns with leading contextual intelligence technology and engaging ad formats across all screens in a premium publisher network
Proprietary Technology
GumGum Contextual, the most sophisticated contextual intelligence for cookieless targeting and brand safety.
Quality Inventory
Quality inventory across thousands of trusted publisher sites.
Eye-Catching Ad Products
Ad products built to stand out, and garner attention.
High-Impact Creative that Converts for Clients
GumGum’s integrated product suite offers eye-catching creative that is built to stand out and capture users’ attention in relevant environments. Every high-impact ad is contextually aligned to the consumer's mindset.
In-Image
Unique to GumGum, this unit is placed within relevant images of the content on a page, where user attention is highest.
In-Screen
This unit remains in view at the bottom of the page as users scroll through relevant content on the screen.
Skins
This unit expands across the screen and seamlessly integrates with the content. It can also include multiple interactive features.
We Drive Value for our Partners
