Verity For Brands
Contextual Audience Targeting With Confidencerequest a demo Trusted by the Leading Fortune 100 Brands
THE COMPLETE BRAND SAFETY ANDCONTEXTUAL TARGETING SOLUTION.
Verity applies machine learning techniques to the text and imagery on web pages in order to identify contextual ad targeting inventory and brand safety threats. It then delivers content-level data that help publishers, DSPs and advertisers place ads in safe and relevant contexts.
A multi-modal integrated AI solution, Verity holds a unique advantage over competing contextual analysis products. Rather than simply flagging keywords, it employs natural language processing and computer vision to “read” onsite copy and “see” images. Verity detects the quality of online content with human-like accuracy to avoid the bad and target the good.
Verity—context you can count on.
What Is “Content-Level” Granularity?
Other third-party ad verification solutions provide what is termed “property-level” analysis––that is, they only consider text information broadly associated with domain, site, URL or mobile applications as a whole. Verity is the only solution that offers “content-level” analysis, which means that it examines every piece of content—text, images, audio and even video—that appears on a given property. As such, Verity’s “content-level” insights bring unrivaled granularity to contextual targeting and brand safety measurement.
Partners and Accreditations
Machine Learning Capabilities
- Threat Classification
- Hate Logo Detection
- Scene Classification
- Object Detection
- Sentiment Classification
- Content Classification
- Keyword Detection
- Named Entity Detection
- Major Event Classification