Unlock your sponsorships’ full potential
Stay on top of today’s multi-channel sports sponsorships with the timely, granular data and analytics you need to increase ROI and achieve your brand goals.
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Capture—and quantify—every moment that matters
GumGum Sports is the only platform that analyzes every brand exposure on linear broadcast, streaming video and social media so you can see how your sponsorship performs at any time on every channel.


Analyze historical performance across your portfolio
Evaluate sponsorship effectiveness across your athlete, team, league, and event activations using a comparable unit of measurement so you know exactly where your sponsorship dollars are getting the most return.
GumGum Sports delivers your sponsorship analytics in a dashboard that allows you to track historical performance, compare year-over-year performance and evaluate the complete ROI of your investments.
Pivot at the right time with granular, timely data
Use flexible data to compare sponsorship performance by channel, asset, partner and much more. Learn what’s working and what’s not, and collaborate with your sponsorship partners to boost campaign results before the clock runs out.


Take control with the data, speed and transparency you need
Strike better deals using your own data, instead of relying on partner reporting. Thanks to your Media Value Center dashboard, you’ll walk into the room with a complete, clear understanding of your sponsorships’ performance across channels and over time.
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Learn how brands can use data to analyze their portfolio, make adjustments in real-time, and refine their marketing strategies to increase ROI.