What Do Publishers Think of the Emerging Forms of Advertising?

Description:

Learn how four publishers plan to incorporate mobile, video, native, In-Image, open exchanges and private programmatic marketplaces into their overall monetization strategies.

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What's inside

Interviews with executives from ESI Media, Internet Brands, Bauer Xcel Media and Terra
Tips for implementing native advertising on your website
Publishers’ perspectives on programmatic, native, video, mobile and In-Image
How In-Image advertising turn images into sources of revenue
NYU Research: How users, especially millennials, consume content today