GumGum is an artificial intelligence company with a focus on computer vision. Our mission is to unlock the value of visual content produced daily across diverse data sets. We teach machines to see in order to solve hard problems. Since 2008, the company has applied its patented capabilities to serve a variety of industries from advertising to professional sports, with more to come.
First Fortune 100 client:
Second office opened NYC
First month of $1M monthly revenue
100th employee hire
First office launched outside the US: London office opened
Launch of GumGum Social
First $1M campaign Rock Your legs
Sydney office opened
200th Employee hire
Launch GumGum Sports
First month of $10M in monthly revenue
Mobile revenue exceeds desktop
Japan office opened
Santa Monica headquarters expansion
Over $100M in annual revenue
With nearly 10 years experience, we have become proficient at extracting value from visual content from public and proprietary data sets. We use our proprietary computer vision technology to identify content relevant to marketers to deliver highly visible advertising campaigns and rich insights to brands and agencies. We also help rights holders assess the media value of their sports sponsorships. We’re actively working on applying our capabilities to new problems that could benefit from these capabilities.
Our leadership team consists of experts in artificial intelligence,
computer vision and the future of technology and marketing.
Ophir Tanz is a serial entrepreneur, an enthusiastic woodworker and a recognized thought leader on the subjects of artificial intelligence and computer vision. Tanz’s AI expertise was the driving force behind GumGum’s In-Image advertising platform, the first and largest product of its kind. Under his leadership, GumGum has continued to revolutionize the digital media industry while expanding into the social media and sports marketing.
Along the way, Tanz has served as a guest columnist for TechCrunch and earned the distinction of being named one of Goldman Sachs’ 100 Most Intriguing Entrepreneurs of 2017. Prior to founding GumGum in 2008, Tanz co-founded and sold two successful digital media companies: the mobile-media sharing platform Shozu.com and the award-winning interactive and branding agency Fluidesign. Tanz holds a B.S. and an M.S. from Carnegie Mellon University and currently lives in Los Angeles. In his free time, he enjoys surfing, playing guitar and hitting the courts for a game of tennis or basketball.
As GumGum’s president and Chief Operating Officer, Phil Schraeder is responsible for managing sales, financial planning and human resources. He is a regular contributor to Adweek and Huffington Post, and in 2017, he was nominated for the Los Angeles Business Journal’s CFO of the Year award.
Prior to joining GumGum, Schraeder served as VP of Finance for Verifi, a full-service provider of global electronic payment and risk management solutions. He has also worked in accounting and finance roles at the 3D technology licensing firm RealD, the film studio New Regency Entertainment and the accounting leader KPMG. Schraeder owns a B.S. in Accountancy from Northern Illinois University, where he minored in Communications. When he’s not crunching numbers he enjoys travel, football, relaxing in the Florida Keys and spending time with friends.
Ken Weiner leads the engineering and product teams behind the industry’s top computer vision platform for marketers and rights holders. As an active member of the ad tech community, Weiner is a guest columnist for VentureBeat and Forbes, a frequent speaker at conferences and a member of industry groups such as IAB’s OpenRTB Working Group and various LA Ad Tech Meetups. Weiner was LA Business Journal’s 2015 CTO of the Year, andin 2003, he was included in the InfoWorld 100 for his work on uPortal, an open-source web portal framework for the higher education community.
Before coming to GumGum, Weiner was the Director of Engineering at the lead-generation platform LowerMyBills.com, acquired by Experian in 2005. He has also worked as an open-source software consultant, a project manager and an instructor at Interactive Business Solutions, acquired by Unicon Inc. in 2003. Weiner received a B.S. from UCLA and currently lives in Los Angeles. Away from the office, he enjoys mountain biking, hiking, California native plants, jazz music and playing the saxophone.
Ben Plomion is responsible for brand management, integrated marketing programs and corporate communications. In representing GumGum to the wider digital ecosystem, Plomion is a contributor to Forbes, Adweek and Adage, as well as a regular speaker at industry events like Advertising Week and OMMA.
Before he was hired by GumGum, Plomion was Head of Marketing for the programmatic advertising company Chango, where he established the business development and marketing organizations and helped guide the firm to its acquisition by Rubicon Project. Earlier, he held a variety of marketing leadership positions at General Electric, where he helmed the company’s global digital media practice. Plomion is a French native and a graduate of GE’s Experienced Commercial Leadership program and McGill University’s MBA program. He lives in Venice Beach with his wife and son, and is an avid surfer and skateboarder.
As SVP of International Development, Greg Pritchard has spearheaded GumGum’s expansion into EMEA, APAC and more recently Latin America, while launching strategic partnerships with agency holding groups, trading desks and premium publishers across these markets.
Pritchard initially joined GumGum in 2010 to lead publisher development, a role in which he oversaw the launch of the industry's first In-Image advertising platform and its growth to 400 million unique users. He later served as GumGum’s head of business development from 2014 to 2016. Pritchard grew up in Minneapolis and holds a B.A. in History from the University of Minnesota. His hobbies include yoga, cooking, recording music in his home studio.
Brian Kim brings more than 12 years of digital advertising and enterprise software experience to his work as GumGum’s SVP of product. In this role, he’s responsible for product development, product marketing and strategy for GumGum's advertising, social and sports products. In his 3 years at GumGum, Kim has used his deep industry knowledge to develop state-of-the-art computer vision-based solutions for marketers and rights holders.
Prior to GumGum, Kim managed the launch of several display advertising solutions as the Director of Product Management at ReachLocal, an online advertising agency for SMBs. He began his career at Yahoo! in multiple functions across finance, account management and product marketing. Kim holds a B.S. in Biomedical Engineering from Columbia University and currently lives in Los Angeles with his wife and son. In his spare time, he enjoys golfing, traveling the world and playing competitive board games.
Jeff Katz helps brands and sponsors unlock the full value of in-arena sponsorships by bringing their ROI calculations “beyond the broadcast” and into the digital realm. In connecting clients with GumGum’s computer vision technology, Katz helps advertisers and rights holders understand the impact of live event branding across TV, desktop, mobile and social media channels.
With over a decade of experience in the rapidly changing world of sports media valuation, Katz is especially passionate about helping clients anticipate and solve their most pressing business challenges. Prior to joining GumGum, he worked as the Director of Mobile Business Development and R&D for AOL/Verizon, a role in which he created a number of disruptive digital technology products. Katz holds a B.A. in Economics and International Business from Brandeis University.
With more than 11 years of digital advertising and finance experience, Jeremy Kaplan manages a robust sales team that works with many of the world’s largest brands, agencies and trading desks, across both the United States and Canada. He is also responsible for GumGum's agency partnerships and overall strategy.
Before joining GumGum, Kaplan led Undertone’s New York sales team as Senior Sales Director. During his five years at the company, he helped the digital advertising firm double its revenues and navigate a $180 million acquisition by Perion. Kaplan earned a B.S. from the Robert H. Smith School of Business at the University of Maryland, and he currently lives in New York City with his wife, Jennifer, and his son, Jack.
Jennifer Van Hook has spent 15 years building and managing high-performing sales teams, in a career that has taken her from media to ad tech and from New York City to California. At GumGum, she’s responsible for driving sales strategy for key business verticals, working across the sales, marketing, publisher development and product departments.
In her most recent job prior to GumGum, Van Hook built and ran Undertone’s Los Angeles sales team. Before that, she led the digital entertainment team at the Los Angeles Times and worked in sales at Tribune Interactive in NYC. Van Hook received her B.A. from Hartford’s Trinity College, and she currently resides in Los Angeles with her husband, Micah, her son Charlie and her stepsons Tomas and Sam. When she isn’t chasing around three young boys, Van Hook enjoys cooking and pilates.
In the news
April 14, 2018
Sports Stars Behaving Badly Draw Backlash as Sponsors Pull Rank
April 09, 2018
The Internet Is Such a Mess That Brands Are Hiring Executives to Make Sure Their Ads Don't End Up Next to Objectionable Content
April 03, 2018
Me Too Is Changing Even the Smarmiest Advertisers
April 05, 2018
How Computer Vision Is Making AR Better for Brands
March 21, 2018
NBA Advertisers chew on data from GumGum's computer vision tool
Visit the Insights section to see our most recent contributions to business and trade publications.
Ranked #214 for Deloitte'sFast Growing 5002017
100 Most IntriguingEntrepreneur2017
LA Business Journal'sCFO Awards Winner2017
For speaking engagements, interview requests and press inquiries, please contact PR@gumgum.com