You'll have to edit your site template in order to add the GumGum code.

1. Insert the GumGum code immediately above the closing body tag, which will generally be located in the "Footer" section of your template. You can find it by searching for: </body>
2. Save your changes and re-publish your site if necessary.

1. In your Wordpress admin dashboard, navigate to the "Appearance" option, and then to the "Editor".
2. Open the file footer.php for editing.
3. Paste your GumGum embed code directly above the closing body tag (</body>).

You’ll have to edit the template for your blog in order to add the GumGum code. Most blog platforms have a setting for "Edit HTML" or "Edit Template" where you can modify the code directly. Locate this setting and do the following:

1. Insert the GumGum code immediately above the closing body tag, which will generally located in the "Footer" section of your template. You can find it by searching for: </body>
2. Save your changes and re-publish your blog if necessary.